DIGITAL” VERSUS “OFFSET” PRINTING
What used to be called colour copying has now been termed digital printing, which has created massive confusion. Digital means it’s printed from a digitized image on a computer, directly to an electronic output device such as a laser printer or copier. These can be black and white or colour. Offset printing on the other hand is done using real ink, plates, and a printing press. Both have their place depending on budget, time allowance and output requirements. Again, talk to us early-on!